Skills & Services

Dynamic sales and marketing professional with entrepreneurial
skills. Management Strategist with years of demonstrated
achievement and success. Knowlegde and expertise in Food and
Drink Fmcg with insight into a variety of different sectors
and categories.Experience of business turnaround, sales strategy definition,
brand marketing, sales channel development, service delivery,
NPD processes, brand visibility, Point of sale and Point of
purchase implementation and measurement, promotional activity,
national distribution channels, incremental sales growth, cost
reduction and profitability initiatives for the total account
management service.Tenacious and accomplished in building joint business plans
and securing long term business partnerships with both internal
and external stakeholders.Core Competencies include:-Strategic Market Positioning'C' level negotiationsKey Client RetentionSolution Selling StrategiesNational Account DeveloopmentNew Business DevelopmentPeople ManagementOrganisational LeadershipTeam BuildingCategory ManagementTrade MarketingConsumer MarketingOnline Marketing

Main Expertise: FMCG,Sales & Marketing Planning,Strategy
Secondary Expertise: Strategic Plans,Joint Business Plans,FMCG,Food & Drink,Sales & Marketing,Outsourcing,Retail,Account Management,People Management,Business

Career Background

30 years of Business experience, knowledge & contacts

Sectors: Financial Services/Retail/FMCG

Commercail Grocery FMCG specialist

Categories: Coffee & Hot Beverages, Biscuits and Cakes, Soups and Sauces, Poultry.

Chilled, Frozen, Fresh, Added Value within both Private Label and Branded environments.

Qualifications & Accreditations

• Business Studies HND

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